Why Coles No Longer Accepts Plastic Bags for Recycling: The RedCycle Saga
- Brandon
- Jul 30, 2024
- 3 min read
For years, Australians relied on Coles’ in-store plastic bag recycling program to responsibly dispose of their soft plastics. However, you may have noticed that Coles is no longer accepting plastic bags for recycling. This change has left many consumers wondering why this valuable service was discontinued. The answer lies in the challenges faced by RedCycle, the company behind the program. This blog explores the reasons behind the discontinuation, the impact on recycling efforts, and what consumers can do now.
The RedCycle Program: An Overview
RedCycle was an innovative recycling program that allowed consumers to drop off their soft plastics, including plastic bags, at collection points in major supermarkets like Coles. The collected plastics were then processed and turned into useful products such as outdoor furniture, signage, and roads. The initiative aimed to divert soft plastics from landfills and give them a new life.

Plastic recycling is left floating now that Redcycle is dead
Why Coles Stopped Accepting Plastic Bags for Recycling
Operational Challenges
RedCycle faced significant operational challenges that impacted its ability to continue collecting and processing soft plastics:
1. Volume Overload: The program became a victim of its own success. The volume of collected plastics exceeded RedCycle’s processing capacity, leading to stockpiles and logistical issues.
2. Processing Limitations: RedCycle struggled with the capacity to process the increasing amounts of soft plastics, which required specialized equipment and facilities that were not readily available or scalable.
Market and Economic Factors
Several market and economic factors also contributed to the discontinuation:
1. Fluctuating Demand: The demand for recycled soft plastic products can be inconsistent, making it challenging to maintain a steady processing and production cycle.
2. Funding and Investment: The program required significant investment to scale up its operations and improve its processing capabilities. Securing consistent funding and investment proved difficult.
Environmental Compliance
Ensuring environmental compliance was another hurdle:
1. Stockpile Management: With stockpiles growing, RedCycle had to adhere to strict environmental regulations to prevent potential hazards and ensure safe storage.
2. Quality Control: Maintaining high standards of quality for recycled products was essential but challenging with the high volume of plastics collected.
What Happened to RedCycle?
RedCycle faced multiple operational, financial, and regulatory challenges, ultimately leading to the suspension of the program. The company’s inability to keep up with the volume of collected plastics, coupled with market and economic pressures, forced them to pause the collection service.
The Impact on Recycling Efforts
The suspension of RedCycle has significant implications for soft plastic recycling in Australia:
• Increased Landfill Waste: Without a convenient drop-off point for soft plastics, more of these materials are likely ending up in landfills.
• Consumer Confusion: The sudden discontinuation has left many consumers confused about how to dispose of their soft plastics responsibly.
• Environmental Setback: The halt of the program represents a setback in Australia’s efforts to manage plastic waste and promote recycling.
What Can Consumers Do Now?
While the discontinuation of RedCycle is a setback, there are still ways consumers can manage their plastic waste responsibly:
1. Reduce and Reuse: The best way to manage plastic waste is to reduce your use of soft plastics and reuse bags and packaging whenever possible.
2. Seek Alternative Recycling Programs: Look for other local recycling programs that accept soft plastics. Some councils and community groups may offer alternative collection services.
3. Stay Informed: Keep an eye on updates from RedCycle and Coles. There may be future initiatives or solutions in the pipeline to address soft plastic recycling.
4. Support Policy Changes: Advocate for policy changes that support better waste management and recycling infrastructure at local and national levels.
The discontinuation of Coles’ plastic bag recycling program due to the challenges faced by RedCycle is a reminder of the complexities involved in managing waste sustainably. While this setback highlights the need for robust recycling infrastructure and consistent funding, it also underscores the importance of reducing our reliance on single-use plastics. As consumers, we can take proactive steps to reduce, reuse, and seek out alternative recycling options while staying informed about future developments in recycling initiatives.
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